- Keep loops short for readability
- Check headlines on mobile
- Squarespace 7.1 only
Overview
Word Loop cycles a word or short phrase through a set of alternatives, right inside your copy. Write a headline such as "We help brands [[grow|scale|thrive]]" in any Squarespace text block and the bracketed words animate in place, one after another. It is made by Squarepaste.
What you get
- Looping words inline in any text block
- Simple syntax: alternatives in double brackets, separated by pipes
- Two behaviours: Reflow (the line adjusts to each word) and Fixed (the width stays put)
- Step-by-step install instructions and free updates
Who it suits
Agencies, consultants, coaches and creators who want a hero headline that speaks to several audiences or services without extra sections.
Honest limits
It is a text effect, so keep the loops short and readable, and check the result on mobile. Built for Squarespace 7.1.
Pricing and setup
$29, a one-off payment. Paste the code in using Squarepaste's instructions, then type your loops straight into the editor. Use code SQUARE-LOCATOR for 10% off.
Related guide: see our roundup of the best Squarespace plugins in 2026.
- Cycles a word or phrase through alternatives inline
- Works inside any Squarespace text block
- Uses simple double-bracket syntax
Full specifications
Specifications
Works inside any squarespace text block
Uses simple double-bracket syntax
Reflow and fixed behaviours
No extra blocks or sections
Free updates
Agencies and consultants
Coaches and creators
Check headlines on mobile
Squarespace 7.1 only