Disclosure: this guide contains affiliate links. If you sign up to Weglot through them, SquareLocator may earn a commission at no extra cost to you. It never changes what we recommend.
If your customers speak more than one language, an English-only Squarespace site is quietly turning some of them away. The good news is that Squarespace makes a second (or tenth) language far easier than it used to be. The less good news is that there are two very different ways to do it, and picking the wrong one costs you either money or months of upkeep.
This guide covers both routes: the built-in Weglot integration that Squarespace now recommends for version 7.1, and the manual method of duplicating pages. I will explain what each one translates, what it leaves in English, how it affects SEO, and roughly what it costs, so you can choose with your eyes open.
The short answer
On Squarespace 7.1, connect Weglot from the Site Languages panel. It translates your pages automatically, adds a language switcher to your header, and, once you set up language subdomains, creates translated pages that Google can index in each language. Squarespace's own help centre points 7.1 users to Weglot as the recommended approach.
The manual method (one set of pages per language) is free, but every page has to be translated and maintained by hand, checkout and system text stay in your original language, and there is no proper language switcher. I would only use it on a 7.0 site, or for a tiny brochure site where a second language barely changes.
Option 1: the Weglot integration (Squarespace 7.1)
Weglot is a translation service that sits on top of your site. It detects your content, machine translates it, and serves the translated version to visitors who pick another language. You then refine the translations in Weglot's editor, invite a colleague or translator to review them, or order professional translation for the pages that matter most. Read our full Weglot guide for the feature rundown.
How to set it up
- In your Squarespace dashboard, open the Site Languages panel.
- Under Multilingual by Weglot, click Connect, then Allow.
- Create a Weglot account, or sign into an existing paid account and create a new project for this site. Squarespace advises against connecting a free or expired trial account here.
- Choose your original language and the languages you want to add, then save. A language switcher appears in your site header.
- Open your site in a private browser window, switch language and click through your pages. This populates the translations so you can review them in Weglot.
- If you have a custom domain connected, set up language subdomains (for example
fr.yourdomain.com). Do not skip this step; it is what makes the translations properly indexable.
Translations are edited in Weglot, not inside the Squarespace editor, so the Edit Translations button opens Weglot in a new tab. You can also keep a language private while you check it, then make it public when it is ready.
What Weglot translates, and what it does not
Weglot translates most of your website content, including page text, navigation, buttons and product pages. Customer notification emails are translated too, matching the language the shopper browsed in, which is a genuinely useful touch for stores.
According to Squarespace's documentation, these stay untranslated:
- Email Campaigns
- Acuity Scheduling
- Third-party content blocks, such as the map block
- Member Sites and customer account login screens
That list matters if you run a booking business or a membership site. Check which parts of your visitor journey sit inside those tools before you promise a fully translated experience.
The SEO side
This is where Weglot earns its fee. With language subdomains in place, Weglot adds hreflang tags automatically, serves each language at its own address and helps Google show the right version to the right searcher without treating the translations as duplicate content. That means a French speaker searching in French can actually find your French pages.
Without subdomains, some content such as error messages can stay in the original language and translations can load with a slight lag between pages. Squarespace recommends subdomains, and so do I. If SEO is the reason you want a second language, also read our Squarespace SEO guide and the best Squarespace SEO tools, where Weglot is our pick for multilingual SEO.
What it costs
Weglot prices by two things: the number of words it translates and the number of languages. The word count is your site's words multiplied by each added language, so a 10,000 word site in three languages counts as 30,000 words. That is the number to plan around.
These are the plans listed on Weglot's pricing page when I checked on 14 October 2026 (monthly prices, excluding VAT; paying annually gets you two months free):
| Plan | Price | Words | Translated languages |
|---|---|---|---|
| Free | €0 | 2,000 | 1 |
| Starter | €15 a month | 10,000 | 1 |
| Business | €29 a month | 50,000 | 3 |
| Pro | €79 a month | 200,000 | 5 |
| Advanced | €299 a month | 1,000,000 | 10 |
| Extended | €699 a month | 5,000,000 | 20 |
For a typical small business site with one extra language, Starter or Business is where most people land. Translated URLs, which help with SEO in some setups, come in at Pro; custom languages such as regional variants need Advanced. Weglot also offers a free trial: its own site currently says 14 days, while Squarespace's help centre describes the trial as up to 10,000 words in one language.
Prices change, so double check Weglot's current plans and run your site through their word counter before you commit. Two behaviours to know: on the free plan, translations stop displaying once you pass the word limit, while on a paid plan existing translations keep showing and only new words pause. And disconnecting Weglot from Squarespace does not cancel your subscription; you do that in the Weglot dashboard.
Option 2: the manual method
Squarespace still documents a manual approach for version 7.0 sites, or for anyone Weglot does not suit. In short:
- You build one set of pages per language, usually by duplicating your existing pages and replacing the text.
- Each language gets its own navigation dropdown, or you link to each language's landing page from an unlinked homepage.
- You translate everything yourself and keep every version updated by hand.
The drawbacks are significant. Built-in text such as checkout pages, error messages and blog dates stays in one language. Products can only use one currency. You cannot put different languages on separate domains or subdomains, there is no language switcher in the header, and there are no automatic hreflang tags, so search engines may not surface your translated pages at all. For a store, that rules it out. For a three page brochure site with a short second language section, it can be enough.
Which should you choose?
- Hotels, holiday lets and tourism businesses: Weglot. Your guests are searching in their own language, and a translated booking enquiry journey matters. See our best Squarespace templates for hotels for designs that handle long, image-led pages well in any language.
- Online stores selling abroad: Weglot, because checkout and customer emails need to follow the shopper's language. Read is Squarespace good for ecommerce first if you are still deciding on the platform.
- Service businesses with a few international clients: start on Weglot's free plan or trial with your key pages, then decide whether a paid tier pays for itself.
- Squarespace 7.0 sites, or a single translated page: the manual method.
My verdict
For almost every Squarespace 7.1 site that genuinely needs a second language, Weglot is the right tool. It is built into Squarespace, it handles the SEO plumbing properly once subdomains are on, and it saves you maintaining parallel copies of every page. The only real decision is cost, and that comes down to your word count multiplied by your languages, so measure before you buy. Automated translation is a strong start, but have a fluent speaker review your homepage, key service pages and checkout copy, because tone matters more than grammar when someone is deciding whether to trust you.
Weglot also appears in our ultimate Squarespace toolkit and our list of best free Squarespace plugins.
Frequently asked questions
Does Squarespace have built-in multilingual support?
On version 7.1, multilingual support comes through the Weglot integration, which you connect from the Site Languages panel. Squarespace does not translate content itself. Version 7.0 sites have to use the manual method of duplicating pages.
Is Weglot free on Squarespace?
Weglot has a free plan covering one language and up to 2,000 words, plus a free trial. Paid plans start at €15 a month for 10,000 words in one language (October 2026), and rise with word count and number of languages.
Will my translated pages show up in Google?
Yes, if you set up language subdomains. Weglot then adds hreflang tags automatically and serves each language at its own address, which helps search engines index and show the right version. Without subdomains, results are less reliable.
Does Weglot translate the Squarespace checkout?
Weglot translates most site content and customer notification emails follow the shopper's language. Squarespace's documentation notes that without Weglot the checkout cannot be translated at all. Test your own checkout in each language before launch.
What does Weglot not translate on Squarespace?
Email Campaigns, Acuity Scheduling, third-party content blocks such as the map block, and Member Sites and customer account login screens stay in your original language.
Can I edit the automatic translations?
Yes. Translations are edited in Weglot's dashboard, which opens from the Edit Translations button in Squarespace. You can correct wording, add a glossary of terms, invite a translator or order professional translation for important pages.
Disclosure: SquareLocator earns a commission if you subscribe to Weglot through the links on this page. We only recommend tools we would use on client sites. SquareLocator is not affiliated with or endorsed by Squarespace.
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