Maison Editorial

Maison Editorial is Emily Ames's first template aimed squarely at business coaches and service providers rather than wellness practitioners, and it shows in the tone. Where her Golden Dawn and Nourish + Flow templates are soft and calming, this one is editorial and quietly authoritative: burgundy, blush and soft blue, bold headline-led hero sections, and a few playful touches that stop it feeling corporate.

The structure is built for a coach with more than one thing to sell. There is a 1:1 services page and a separate coaching programme page, then two long-form sales pages, one for an online course and one for a masterclass or workshop. Either can be repurposed for a membership or any digital product, and the buttons can point at Squarespace checkout or an external platform such as Kartra, Kajabi or ThriveCart.

Authority-building pages round it out: a podcast page, a blog home with post layouts and a favourites page for affiliate recommendations. The demo copy is written for coaches and consultants, so you can see what each section is for and edit rather than start from blank. It also works as a layout for speaking, consulting and workplace clients.

The honest caveat: with eleven pages and two sales pages it is more site than a coach with a single offer needs, and the sales pages are only as good as the offers behind them. For a coach, consultant or VA with a programme and at least one digital product, it is a well-organised starting point.