Meadow

Meadow is a Squarespace 7.1 template by GoLive built for florists and flower shop owners. The demo is a floral shop in Zionsville, Indiana, with a shop organised by occasion (celebration of life, wedding, congratulations, anniversary), a wedding and events page, a flower subscription sales page and an about page. Older listings called it a general retail template; it is specifically a florist's shop and it shows.

What you get

• Nine page layouts: Home, About, Shop, Shop Items, Flower Subscription sales page, Blog, Blog Posts, Case Studies and Contact
• A demo navigation with a Shop by Occasion folder, Shop All, Wedding and Events, Flower Subscription, About and Contact
• A home page with a rotating hero (wedding flowers, celebrations, sympathy flowers), best sellers and a shop-the-collection prompt
• Squarespace 7.1 with Fluid Engine, so sections are drag and drop; the soft green, yellow and neutral palette changes in the style editor
• GoLive's free five-day customisation course with step-by-step videos, a customer community, and unlimited email and Loom support
• An extended six-month Squarespace free trial and 20 per cent off your first year on an annual plan

Who it suits

Florists, flower farms, wedding florists and plant shops that sell online and also take event bookings: the shop by occasion structure, the subscription sales page and the wedding and events page cover how a flower business actually earns. The case studies page doubles as a wedding portfolio. A bakery or gift shop with occasion-led products could adapt it, but the demo copy is flowers throughout.

Honest limits

Selling needs a Squarespace Commerce plan, or a Business plan with transaction fees, and recurring flower subscriptions need the Commerce Advanced plan or a third-party subscription tool. Local delivery zones, same-day cut-offs and florist wire services are not built in; Squarespace handles flat delivery options only. The demo depends on good product photography, and the occasion categories are a structure you will want to keep, so it is a poor fit for a general boutique.

How it is delivered

Within 24 hours of purchase GoLive send a contributor invite to a new Squarespace trial site with Meadow installed. If you already have a Squarespace 7.1 site they can install the pages into it as a paid add-on. You customise fonts, colours, images and text, add your products, then subscribe to a plan when you are ready to publish.

Related guide: wedding florists should also read our roundup of the best Squarespace templates for wedding professionals.